India imports of Australian wine up 81%

Ricky Ponting has teamed up with Mr Riggs for the India wine market

Sam Freeman is Trade and Investment Commissioner at Australian Trade and Investment Commission (Austrade) in India and is working with the Aussie wine industry to boost sales in India.

Now he is supporting Ricky Ponting (Ponting Wines) and Ben Riggs (Mr Riggs) in entering the India market.

He says: “Australia has witnessed a dramatic rise in the volume and value of wine being imported into India. The last 12 months have seen 81% growth in Australian exports to India and 10 new brands entering the market.

“Austrade is working with a number of wineries across Australia, to assist in their access to this small but emerging market. It was great to see coverage of one of our clients in Glam Adelaide, expressing their interest in the market and the potential it holds.

“It’s been a pleasure working with Ricky, David & Ben to help them build a strategy and channel for Ponting Wines to enter India. We look forward to seeing their labels on shelves soon.”

Author: Stephen Manallack

Former President, Australia India Business Council, Victoria and Author, You Can Communicate; Riding the Elephant; Soft Skills for a Flat World (published by Tata McGraw-Hill INDIA); Communicating Your Personal Brand. Director, EastWest Academy Pty Ltd and Trainer/Speaker/Mentor in Leadership, Communication and Cross Cultural Communication. Passionate campaigner for closer western relations with India. Stephen Manallack is a specialist on “Doing Business with India” and advisor/trainer on “Cross-Cultural Understanding”. He is a Director of EastWest Academy Pty Ltd which provides strategic advice and counsel regarding business relations with India. A regular speaker in India on leadership and global communication, his most recent speaking tour included a speech to students of the elite Indian university, Amity University, in Noida. He also spoke at a major Federation of Indian Chambers of Commerce and Industry (FICCI) global summit, the PR Consultants Association of India in Delhi, the Symbiosis University in Pune and Cross-Cultural Training for Sundaram Business Services in Chennai. He has visited India on business missions on 10 occasions and led three major trade missions there. He provides cross-cultural training – Asia and the west.

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