India has 560 million internet users – and growing fast.
Over 450 million will be social media users within 2 years.
India is a young population – the median age is just 27.
E-commerce will be over A$100 billion by 2026.
Australia now has a good starting point thanks to Austrade – we have the AUSTRALIAN STORE at Amazon India.
Check it out.
India also has some of the world’s best digital marketing agencies – one leader was SOCIAL WAVELENGTH which has now become Mirum India – top outfit.
I have great respect for Mirum India which is led so well by Sanjay Mehta and Hareesh Tribrewala.
Author: Stephen Manallack
Former President, Australia India Business Council, Victoria and Author, You Can Communicate; Riding the Elephant; Soft Skills for a Flat World (published by Tata McGraw-Hill INDIA); Communicating Your Personal Brand.
Director, EastWest Academy Pty Ltd and Trainer/Speaker/Mentor in Leadership, Communication and Cross Cultural Communication.
Passionate campaigner for closer western relations with India.
Stephen Manallack is a specialist on “Doing Business with India” and advisor/trainer on “Cross-Cultural Understanding”. He is a Director of EastWest Academy Pty Ltd which provides strategic advice and counsel regarding business relations with India.
A regular speaker in India on leadership and global communication, his most recent speaking tour included a speech to students of the elite Indian university, Amity University, in Noida. He also spoke at a major Federation of Indian Chambers of Commerce and Industry (FICCI) global summit, the PR Consultants Association of India in Delhi, the Symbiosis University in Pune and Cross-Cultural Training for Sundaram Business Services in Chennai. He has visited India on business missions on 10 occasions and led three major trade missions there. He provides cross-cultural training – Asia and the west.
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