You could say it has truly become a “funny world”.
Now we hear that one of the world’s leading quality car makers – Japan – is in the top five export destinations for Made-in-India cars.
Key exporters include Suzuki Motor Corporation and Honda Motor Company’s local units, which are increasingly positioning India as a production hub.
According to commerce ministry data collated by the Society of Indian Automobile Manufacturers (SIAM), vehicle shipments to Japan rose to US$ 616.45 million in the first nine months of FY25.
Maruti Suzuki began exporting its Jimny Sport Utility Vehicle (SUV) to Japan in January, signaling an acceleration of this trend.
Honda Cars India exported 45,167 units of its Elevate SUV, mainly to Japan, more than double its domestic sales.
Maruti Suzuki’s Fronx and Jimny SUVs are also available in Japan, with the Jimny generating around 50,000 orders within four days of launch.
Yamaha plans to export premium motorcycles to Japan, leveraging India’s lower sourcing and labour costs.
While my thought was “funny world” – my considered reflection was “well done India for entering one of the world’s toughest and highest quality markets”.
Author: Stephen Manallack
Former President, Australia India Business Council, Victoria and Author, You Can Communicate; Riding the Elephant; Soft Skills for a Flat World (published by Tata McGraw-Hill INDIA); Communicating Your Personal Brand.
Director, EastWest Academy Pty Ltd and Trainer/Speaker/Mentor in Leadership, Communication and Cross Cultural Communication.
Passionate campaigner for closer western relations with India.
Stephen Manallack is a specialist on “Doing Business with India” and advisor/trainer on “Cross-Cultural Understanding”. He is a Director of EastWest Academy Pty Ltd which provides strategic advice and counsel regarding business relations with India.
A regular speaker in India on leadership and global communication, his most recent speaking tour included a speech to students of the elite Indian university, Amity University, in Noida. He also spoke at a major Federation of Indian Chambers of Commerce and Industry (FICCI) global summit, the PR Consultants Association of India in Delhi, the Symbiosis University in Pune and Cross-Cultural Training for Sundaram Business Services in Chennai. He has visited India on business missions on 10 occasions and led three major trade missions there. He provides cross-cultural training – Asia and the west.
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Into India 